When we designed GOYakka from the offset we wanted to provide the most flexible tool to schedule your social media content. We asked many social media managers what they would like to see in a new social media management tool. From their feedback and our initial thoughts on providing a flexible social media tool we came up with our unique Category and Sub-Category scheduler.
So, let’s firstly start off by explaining the uses and benefits of using Categories and then we will really blow your mind with what you can do with our Sub-Categories!
Scheduling Social Media Content with Categories
Categories are used to group up your different subjects or types of content so you can easily manage large amounts of content over many platforms like Twitter and Facebook.
You may for example create a Category to schedule all your Tweets about your latest blog post.
Or maybe you could create a Category that will schedule your Facebook posts about a certain product which is on Sale.
By having your content within Categories you can then schedule large groups of content quickly and easily. It is also very easy to edit and change the Categories, nothing is set in stone.
Here is a link to our Support Documentation about How to Create a Category or Sub-Category.
How Categories and Posts are connected
To use GOYakka Categories to schedule your content you will need to use the Schedule Calendar and choose when you wish for these posts to be published.
For example you may wish all your Tweets in the Category Red Chairs to be published every Tuesday, Thursday and Sunday at 11:00am and 2:12pm.
Scheduling your Categories decides when your content will be published. All you now need to do is assign your content to the relevant Category or Categories.
Yes that’s right you can assign any content to be assigned to as many Categories as you like therefore mixing your content between Categories.
You can do this several ways but the easiest way is to assign the content to the Category when you create your post.
You can at anytime edit your content and change which Category it is connected, it is all very flexible.
Here is a link to our Support Documentation about How to Edit or Delete a Category or Sub-Category.
Recycling your content using Categories
Creating content to share to the World via your social media accounts can be very time consuming and sometimes hard work to think of something interesting to write about.
So, why only publish it once?
Research has shown recycling your content more than once allows your content to be seen by more people.
In February 2018 Twitter announced a change to their Terms and Conditions which essentially means they will not allow duplicate posts on their network.
Therefore, it is not possible for ANY third party tool to recycle the same tweets.
Facebook & other networks
Other social media networks that GOYakka connects with – like Facebook and LinkedIn – recycling your evergreen posts are allowed.
Assign your content to more than one Category
As briefly mentioned earlier you are not restricted by the amount of Categories you can assign each content to.
For example your Red Chair which is currently on Sale might be assigned to the Categories Products-Furniture as well as Sale Items.
Using Sub-Categories to Schedule your Social Media content
Using GOYakka’s Sub-Categories adds another level of flexibility to scheduling your content. It is a simple way to split up your content whilst making it easy to schedule and make changes to your schedule.
All Sub-Categories must be connected to at least one main Category, but can be connected to as many main Categories as you wish.
When creating or editing new content you can assign the content to either a Category or a Sub-Category. However, once again you can assign your content to as many Categories or/and Sub-Categories as you wish.
Examples of ways to use Sub-Categories
Sub-Categories are ideal for seasonal content. You may wish to schedule your Sub-Category Christmas Posts replacing your Halloween Posts, with Sub-Categories this can be achieved extremely quickly.
You may have a Category called Blog Posts and wish to split up the content by month to ensure relevant content is published at the correct time of the year. A solution would be to create July and August Sub-Categories.
Benefits of using Sub-Categories
Using Sub-Categories allow you to manage the Schedule for large amounts of content, whilst keeping the flexibility you require.
You can schedule either Categories or Sub-Categories and change the status to Paused until you are ready for your content to be published if needs be.
By scheduling a Category which has Sub-Categories GOYakka will publish content assigned to the Category as well as all connected Sub-Categories.
You can use GOYakka Sub-Categories to help provide you with insight on which types of content works best at different times of the day.